International Business and Marketing

Co-leads: Professor John Cadogan and Professor Sarah Park

The research group on International Business and Marketing (IBM) aims to foster knowledge exchange in the fields of international business and international marketing, contributing to an environment conducive to knowledge development.  Our research interests include international marketing strategy, international entrepreneurship, geopolitical risk in international markets, innovation in emerging markets and internationalisation of SMEs.

People

• Professor John Cadogan
• Dr Murat Karacay
• Dr Guihan Ko
• Dr Md Imtiaz Mostafiz
• Dr Karishma (Kitty) Nagre
• Dr Margaret (Grzegorczyk) Nuttall
• Professor Sarah Park
• Dr Georgios Patsiaouras
• Soroush Saadat
• Dr Ash Sadeghi