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- School of Business
-
Research
- Choice Research Centre
- Finance, Governance and Enterprise
- Future of Work
- Wellbeing Performance and Justice
- Corporate Finance and Access to Capital
- Corporate Governance and Reporting
- Markets Institutions and Investors
- Pedagogy Research
- Applied Microeconomics
- Econometrics
- Financial Markets and Investors
- Industrial Organisation
- Macroeconomics
- Consumption Markets and Society
- Contemporary Entrepreneurship at the Organisation
- Crisis and Disaster Risk Management
- Supply Chain Operations Management and Strategy
- Technology Organisation and People
- International Business and Marketing
- Education and Work Transitions
- Equality Diversity and Inclusion
- Healthcare Innovation Policy and Management
- Non-profit Institutions
- Our impact
- Research events
School of Business
International Business and Marketing
Co-leads: Professor John Cadogan and Professor Sarah Park
The research group on International Business and Marketing (IBM) aims to foster knowledge exchange in the fields of international business and international marketing, contributing to an environment conducive to knowledge development. Our research interests include international marketing strategy, international entrepreneurship, geopolitical risk in international markets, innovation in emerging markets and internationalisation of SMEs.