School of Business

George Oliver

Headshot of George OliverGeorge Oliver is the founder and Managing Director of 1284 Communications - winner of the CIPR Midlands Small PR Agency of the Year. 

1284 specialises in telling the story of East Midlands Innovation.  It works with start-ups, spinouts, social enterprises, SMEs, universities and local authorities on B2B and G2B comms campaigns.  These projects support productivity and economic growth in the East Midlands, particularly among innovative early-stage companies.  Typical activities include:

  • Communications strategy
  • Content marketing
  • Media and stakeholder relations
  • Press releases
  • Copywriting
  • Funding applications
  • Award nominations

George is also a Non-Executive Director at East Midlands Chamber - the UK's largest regional chamber of commerce - and is Chair of Charity Link, the £2m turnover Leicester-based poverty alleviation charity. He is an Ambassador for Leicestershire Business Voice and a member of the Leicestershire Innovation Advisory Group.  George is a co-founder of business coaching panel SoundingBoard CIC.

Before founding 1284 in the summer of 2020, George spent 15 years as a journalist, including four years as Editor of the Leicester Mercury.  He led the paper's shift to digital-first publishing, the launch of LeicestershireLive, and its response to the Leicester pandemic lockdown.  George co-founded the LeicestershireLive Innovation Awards.

George holds a first-class MSc in Strategic Leadership from Loughborough University and is a Chartered Manager and Chartered PR Practitioner.  He also holds diplomas in strategic management, professional consulting, and public affairs, alongside other industry qualifications in journalism and marketing. 

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