Leicester-based AI firm named Digital Startup of the Year 2024

A business launched by University of Leicester graduate, Anuj Ashar has been named as the Digital Startup of the Year 2024 at the UK finals of the StartUp Awards 2024.

Launchpad AI is a cutting-edge technology and innovation company dedicated to helping early-stage, high-growth startups scale and succeed. Anuj founded the company in 2022 after graduating with a degree in Aerospace, Aeronautical and Astronautical Engineering.

The company was born from a desire to solve the challenges entrepreneurs face when building scalable mobile apps and websites. With expertise spanning AI, and digital solutions, Launchpad AI empowers startups to accelerate growth by providing them with the tools, strategies, and support they need to thrive in a competitive market.

Based in Leicester, Launchpad AI has already supported a diverse range of businesses, helping them turn groundbreaking ideas into scalable realities. The company is driven by a mission to fuel innovation and shape the future of industries through AI-powered solutions and a deep understanding of what it takes to build a successful company from the ground up.

With a focus on providing early-stage ventures with a clear path to growth, Launchpad AI is committed to bringing transformative ideas to life and fostering the next generation of global innovators.

The UK StartUp Awards, supported by national banking partner Starling Bank offer a chance for businesses to gain recognition and exposure, build brand visibility, make industry contacts, and network with potential investors, all while celebrating the incredible achievements of start-ups in the early years of their business journey.

Following over 1600 entries from ten nations and regions across the UK, thirty-five different awards were given out to new businesses at the national final in categories such as Graduate StartUp of the Year, Business to Business Services StartUp of the Year and Social Enterprise StartUp of the Year.

Anuj Ashar said: "It's a huge achievement to receive this National award and represent Leicester as the place to grow a digital startup. Our progress would not have been possible without help from key individuals at the University of Leicester and we will forever be grateful to them for their time, advice and support."

Adeel Hyder, MD of SME Banking at Starling Bank says: “Attending the inaugural national final of the UK Startup Awards was an inspirational experience. It was uplifting to see so many young businesses thriving - particularly after the difficulties of the past few years. Congratulations to all the winners and finalists, They are a welcome boost to the UK economy creating job opportunities and developing skills to drive growth.”

Professor Dylan Jones-Evans, founder of the UK StartUp Awards, praised the winners, noting that this year's national winners not only showcase the best of UK entrepreneurship but also serve as inspiring role models for others considering starting a business. He said: “We’ve had some fantastic businesses apply this year and the winners at the first-ever UK final represent the ‘best of the best’ entrepreneurial new businesses from all nations and regions. From innovative ventures developing AI, Cleantech, and MedTech to outstanding firms in sectors such as consumer products, fashion and beauty, and tourism and leisure, those that have won this year’s awards demonstrate the incredible entrepreneurial talent that exists across the UK.”