People
Rita Avgerinopoulou
Teaching Fellow
Profile
I'm Greek and I've worked in the banking sector, in Athens, for 20+ years before commencing the PhD program at UoL in 2018.
Supervision
I supervise students in both undergraduate and postgraduate level
Teaching
I'm teaching at UoL since 2019.
Modules:
Undergraduates:
MN2121 Consumer Research
MN1030 Consumers, Brands and Digital Marketing
MN3106 Consumer Culture
MN3115 Business in the Digital Economy
Postgraduates
MN7702 Managing Value Creation Processes from Idea to Market
MN7010 Principles of Marketing
MN7011 Consumers, Brands and Communication
MN7013 Marketing Strategy and Innovation
Interests
My research interests include:
CCT and consumption, with the main focus being on entertainment brands, fantasy, desire, and psychoanalysis.