The Political Economy of the New Media

Module code: MS7516

Module co-ordinator: Dr Vincent Campbell

Module Outline

This module invites students to integrate the concerns traditionally associated with communication research with those arising from the changing communications industries. Students will gain an understanding of the developing frameworks of government regulation in different national contexts and develop knowledge of current trends towards media convergence, new media audiences/users, the Internet and the ‘attention economy’, and the global digital divide.

Teaching and Learning Methods

Module unit exercises, independent research, written module guides and tutor input including feedback on assignments.

Assessment

  • Written assignment, 3,000-4,000 words (100%)