Module code: EC3000
How do people spend their money given their preferences and desires and what their budget is? How do companies decide what and how much of a product will sell and what materials and supplies are needed to sell the product? How does supply and demand affect the market and how does a market reach equilibrium between the demand for goods and the available supply for goods? What factors influence this equilibrium?
Building on your understanding on what influences human behaviour when making decisions you will start to explore and investigate the theories that have been used to answer these questions.